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Westcon to sell OutBack with Avaya systems in Denmark, Norway and Sweden Westcon, a major reseller of Avaya IP Office systems in Denmark, Norway and Sweden, becomes the newest Merlinia OutBack distributor. Westcon is especially strong in Sweden, and this agreement marks the entry of Merlinia OutBack into the Swedish market, one of the most advanced markets for telephony equipment in the world.
Links: http://www.westcon.dk or http://www.westcon.se.
Contact person: Martin Flensburg, General Manager, martin.flensburg@westcon.se Posted by: Kristjón Már Magnússon Date: 16 November, 2006 Avaya IP Office PBX support and support for the Polish language An incremental update of Merlinia OutBack 3.2 has been completed, and is now available on our Web site and FTP Server.
This version of OutBack includes support for the Avaya IP Office telephone system, making OutBack the ideal system for telephone receptionists in companies that use Avaya PBXs. There is complete PC console functionality for handling telephone calls, as well as the standard OutBack facilities that allow the busy receptionist to keep track of all of the employees.
The OutBack client has been translated to Polish. This means that OutBack is now available in the following languages: Danish, English, German, Icelandic, Norwegian, Polish and Swedish.
This version of OutBack also includes many internal improvements, including a completely new technique for interfacing with Microsoft Exchange calendars. Posted by: Nikolaj Sheller Date: 29 May, 2007 Avaya SMBS Developer Day  On September 5, 2007 Avaya UK held an event for their IP Office resellers where they presented Avaya’s product roadmap for the next six months. The purpose of the event was also to help IP Office resellers understand the breadth of applications that are available from Avaya’s DevConnect members.
Merlinia, along with six other DevConnect members, was invited to demonstrate our OutBack solution on the Avaya IP Office platform.
Around 50 resellers attended the event and representatives of most of the resellers got a short demonstration of OutBack. Most of them were impressed with the functionality in OutBack and expressed the view that OutBack is just the type of application they need to add value to their customers and differentiate them from the competition.
As companies try to optimize their business processes and provide more effective service to their customers it is obvious that the integration of telephony with other IT systems is a very important factor for most companies. More and more resellers are beginning to realize that offering OutBack to their customers is a step in the right direction.
Merlinia’s participation in the Avaya SMBS Developer Day was our first try at entering the UK market and the response encouraged us to continue our work on this new market.
Posted by: Kristjón Már Magnússon Date: 14 September, 2007
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